Friday, November 20, 2009

Pointers for Business Savings


Every business big or small has seen customers gone MIA. Due to less consumer spending business owners are forced to learn how to hold down the fort. With a few adjustments to the mother ship, the mother load can be made lighter during the economy recession.

Simple changes can make small businesses (and large ones!) save a few dollars throughout the year and relieve monthly pressures. Contact your electric service provider and take on a new one. Find a service provider that offers cheaper provision costs. One phone call and a switch in electric service provider can save you several hundred dollars per year. Let’s keep the change in your pocket…Why not? It’s easy enough!

Travel less and have online video/phone conferences more. Your business won’t
miss luggage charges or/and lost luggage hassles. By traveling less business expenses and high fees for plane and train tickets will be eliminated. And there won’t be any delays or “waiting” to get where you want to go.

Slash your ad budget and step up your internet presence. With the loss of customer spending selecting the best place to advertise to entice your customers is paramount. For print ads – popular newspapers and magazines are still key – but be choosy – take on only the most successful papers and magazines for your business. Big and small businesses alike know where their customer base is and how to reach them. By scaling back printed ads and utilizing FREE social media such as Twitter, Facebook, Linkedin etc. can open new doors near and far while exposing the business brand as much as possible.

Taking on a new view of your product and its worth may help sales. For example luxury product producers are now down playing their logos and focusing on the ”Quality” of their items vs. the old consumer thought “let’s purchase an item for the FUN of it ". Another way to tap into your customers thoughts is to use Amazon.com Community Reviews which tells us about consumer desires/opinions. It’s now the top source of product reviews.

If there’s a will there’s a way. Find it and keep up the good work. We need businesses to stay afloat in this economy especially if we business owners plan on winning the recession war.

Kristine Sheehan
TheMerryBird.com
“Your Stationery in Flight”

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